12 Block Formula to Kick-Butt Salesletter
Posted by at 10:32 am in Copywriting

What if you discovered 12 simple blocks to write an order pulling salesletter?

Here you go…

Step 1 – Header Graphic.

Step 2 – Headline Block.

Step 3 – Testimonial Block.

Step 4 – Problem Block.

Step 5 – Story Block.

Step 6 – Solution Block.

Step 7 – Benefit Bullets.

Step 8 – Bonus Block.

Step 9 – Urgency Block.

Step 10 – Guarantee Block.

Step 11 – Call For Action Block

Step 12 – P.S. Block

Lets get down to step by step details right here…

Step 1 – Header Graphic.

This is where you place the header graphic of your site.

Graphics pull in massive attention and locks your visitors eyeballs.

Step 2 – Headline Block.

Here write a benefit oriented headline for your salesletter.

Step 3 – Testimonial Block.

Include testimonials of your customers right here.

You can even sprinkle your customer testimonials all over your site.

Step 4 – Problem Block.

Frighten your visitors with the problem they are facing right now.

This will get them to know the solution that you are providing.

Step 5 – Story Block.

Tell them a story where you focus on the problem, this will make them relate their problems with the story.

Step 6 – Solution Block.

This is the place where you tell your visitors about the solution your product provides.

Step 7 – Benefit Bullets.

Tell your visitors about the benefits that your product will provide them in bulleted format.

Step 8 – Bonus Block.

Display all the extra bonuses that you will provide to your visitors.

Step 9 – Urgency Block.

Tell your visitors the most important reason as to why they should order your product right now.

Step 10 – Guarantee Block.

Give a money back guaranteee to your visitors, this will make them ease while placing the order.

Step 11 – Call For Action Block.

Here you should tell your visitor to place their order NOW.

Step 12 – P.S. Block.

In brief tell your visitor about the most important benefit they will receive by purchasing your product and give a call to action.

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